LEGO looking to no longer use plastic and searching for sustainable materials... by 2030

06/28/2015 - 00:00

By Roar Rude Trangbæk -

The LEGO Group establishes LEGO Sustainable Materials Centre and expects to recruit more than 100 employees in a significant step up on the 2030 ambition of finding and implementing sustainable alternatives to current materials.

Today, the LEGO Group announces a significant investment of DKK 1 billion dedicated to research, development and implementation of new, sustainable, raw materials to manufacture LEGO® elements as well as packaging materials.

Jørgen Vig Knudstorp, CEO and President of the LEGO Group, says:
“This is a major step for the LEGO Group on our way towards achieving our 2030 ambition on sustainable materials. 


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