Amazon, Cisco, Google, Intel, Microsoft, Mozilla and Netflix today announced that they have formed a new open source alliance — the Alliance for Open Media — with the goal of developing the next generation of royalty-free video formats, codecs and other related technologies.
It’s not often we see these rival companies come together to build a new technology together, but the members argue that this kind of alliance is necessary to create a new interoperable video standard that will work across vendors and platforms.